Tabloid Media
The National Enquirer
The National Enquirer has succeeded over a ninety year inheritance as it continues to be the spearhead in the category of tabloid. Its newer version hosts inventive and enticing content that range from celebrity gossip, scandals and crime, investigations and so forth. The stories provided by the National Enquirer are written to trigger emotions in their readers, being anger, fear, laughter, or even hate rather than love. Once a week, they will analyze the hidden secrets of Hollywood and tell the stories to inform their readers, offering them service-oriented reports and investigations of trends that have everyone talking.
TABLOID JOURNALISM
Tabloid is a newspaper style that has fewer pages than a common newspaper, which includes headlines, photos, and short stories that are used to attract readers.
DEMOGRAPHIC PROFILE
- Total Audience - 5,303,000
- Women - 60%
- Women (18-49) - 26%
- Women (25-54) - 35%
- Men - 40%
- Median Age - 50.6
- Readers (45+) - 64% (#1 in Celebrity Category)
- Married - 48%
- Single - 52%
- Weekly Reads - 42 mins.
- Pass-Along Readers - 22
EDITORIAL FEATURES
National Enquirer features a variety of topics from ‘First to Know’ - a first upfront section of the latest celebrity news, ‘Gossip with Rob Shuter’ - a National enquirer column on gossip where Straight Shuter gossip about famous celebrities, places, and other things happening in Hollywood, ‘Fashion Hits…And Misses’ - a section that singles out what looks good versus what does not, ‘Your Health’ - National Enquirer is the only celebrity magazine that provides a health column to keep their readers not only looking good, but feeling great, ‘All New! All Fun! Enquirer Plus’ - weekly entertainment updates on trending television shows, to finally ‘All The Buzz’ - for enquiring minds who want to know more.
SOCIAL MEDIA
The National Enquirer has a Facebook and Twitter page that has a following of 226 and nearly 20K followers. Their latest post was issued in April 2020. In regards to this, many of their links may or may not work.
WEBSITE
The official website covers a wide array of themes including the Home page where you will find all of the latest celebrity gossip and entertainment news. Other themes include:
Celebrity (celebrity news, gossip, photos & videos)
- Rise Of The Machines! (NationalENQ)
True Crime (celebrity true crime news, gossip, photos and videos)
- JFK Jr.’S Would-Be Kidnapper Griselda Blanco Was ‘The Most Feared’ Female Killer In History (NationalENQ)
Eyewitness (celebrity eyewitness news)
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